Get more familiar with STAT and its key features with these downloadable learning resources:

• Getting started with STAT — Take a look at how STAT is structured, and how to get set up using our Keywords Suggestions feature.
• Segmenting your data— Learn the importance of categorizing your keywords into groups with STAT’s standard and dynamic tags, allowing you to measure performance by segment.
• Competitive Analysis — Track organic share of voice, a metric giving an accurate representation of who owns the most eyeballs for a given keyword set, and gain insight into your SERP competition.
• SERP features in STAT — STAT crawls and reports on a number of SERP feature types. Gain insight into features from every possible angle.
• Pulling reports on your data — For a deep analysis of your data, become familiar with the different types of reports that you can pull from STAT. Downloading data filled CSV spreadsheets will allow you to examine rank changes over time, conduct keyword research and more.

Download and save our quick reference sheets:

• Getting your historical data into STAT — Recently switched to STAT? Find out how to bring your existing data with you.