Before you get started, we recommend thinking about how you’ll want to structure your sites in STAT. A site must be contained within a project folder. Each project folder can also have sub-folders containing one or more sites. These are all accessible from the Home tab.

From there, you can select any site in order to view its data. You can segment a site’s keywords using tags (standard and dynamic) and data views:

• A tag is a group of keywords.
• A data view is a group of tags.

Related article: Creating your first project and site